Application of Change Model to Evidence-Based Research Project: Rogers' Diffusion of Innovation Theory for Diabetes Intervention in African American Women
Overview
This paper applies Rogers' Diffusion of Innovation Theory to an evidence-based intervention project targeting diabetes management in middle-aged African American women with poor housing conditions. The author argues that successful implementation requires understanding and addressing the four stages of adoption (awareness, decision, initial use, continued use) and five key innovation characteristics (relative advantage, compatibility, complexity, triability, observability).
What this research paper covers
- Introduction establishing diabetes prevalence and housing-related risks in African American women
- Overview of Rogers' Diffusion of Innovation Theory and its four stages of adoption
- Detailed analysis of stage one (awareness) including communication channels and knowledge principles
- Discussion of factors influencing innovation adoption and project implementation challenges
- Examination of subsequent stages including decision-making, initial use, and continued use
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Application of Change Model to Evidence-Based Research Project
Author Name(s), First M. Last, Omit Titles and Degrees
Institutional Affiliation(s)
Preceding papers have established that middle-aged African American women show a high prevalence and severe outcomes on diabetes-related issues. Based on the research papers used in the project, diabetes and its subsequent consequences are closely related to housing conditions. The poorer the housing conditions, the higher the diabetes risks in such housing. Middle-Aged African American women are disproportionately experiencing these conditions, and therefore, a targeted intervention, as proposed by this paper, promises positive outcomes. However, this will require intentional and deliberate changes that will be best achieved through Roger's Diffusion of innovation (DOI) Theory.
Developed in 1962 by E.M Rogers, DOI tries to explain how an idea or product gains acceptance, gets momentum and spreads through a specific social system or population (Sahin, 2006). The result of such a process is to change the behavior of a population. For instance, the project intends to educate and help the target population overcome the diabetes burden. Roger's theory involves four stages: awareness of the product, innovation, or idea, decided to adopt or reject, initial use, and continued use. The implementation of the evidence-based project will rely on the stages of this theory, in the understanding that the efficiency and reliability of the plan depend on the number of people who will subscribe.