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Western Governors University — WGU General Education

D648: Leveraging AI and Technology in Strategic Communications

A complete guide to WGU's D648: Leveraging AI and Technology in Strategic Communications — what this competency-based course covers, the performance assessment you'll submit, and where to get expert help when the task is due.

Undergraduate Competency-Based Course Self-Paced WGU

Leveraging AI and Technology in Strategic Communications addresses AI's genuine impact on the field — ethical use, team guidelines, and productivity gains.

What D648 covers

The course provides students with the current landscape of artificial intelligence (AI), its evolution, and its impact on communications, exploring the ethical implications of using AI and other emerging technologies when creating communications content.

Students gain skills to use AI and new technologies ethically and innovatively, lead teams in devising ethical AI guidelines, and use communication technology to enhance organizational productivity.

The D648 performance assessment

Expect a performance assessment requiring you to develop ethical AI usage guidelines for a communications team or evaluate an AI tool's ethical implications for a given use case.

Key topics in D648

Writing tips for D648

Follow the task instructions and rubric line by line

WGU performance assessments for D648 are graded against a fixed rubric — every rubric line has to be visibly addressed, usually with a labeled heading that mirrors the rubric language. Skipping a rubric point because it seems minor is the single most common reason a competent submission comes back "Not Yet Competent" for revision.

Ground your work in a specific audience or organization, not generic advice

Courses like D648 typically hand you a specific audience, brand, or organizational scenario and expect your work to genuinely fit that context, not communication/design principles in the abstract. Evaluators check whether your reasoning is grounded in the specific scenario given.

Because WGU is self-paced, don't let "no deadline pressure" become no submission

There's no weekly due date forcing progress, which means procrastination costs more at WGU than at a traditional term-based school — a stalled task can quietly eat weeks of a term. Treat your own target date for the D648 assessment as a real deadline.

Stuck on your D648 task?

Our writers know WGU's competency-based format and this course's performance assessment. Get an original, properly cited paper matched to your task instructions.

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Why students seek help with D648

Candidates sometimes discuss AI capabilities without the ethical-implications analysis the course specifically requires — the rubric typically wants that ethical dimension addressed explicitly.

How GradeEssays helps with D648

Share your task instructions and rubric, and your writer will build a response addressing genuine ethical implications, not AI capability description alone.

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Prerequisites and program context

D648 has no listed additional prerequisites.

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