Assume that a prospect is interested in purchasing 4 tickets in a 20-game season ticket package. The prospect estimated that the sales force can close 20% of the deals after attending a game with an average of 1.5 transactions per customer. On average, those sales will be approximately $1,500. Assuming the cost of the package is $10,000, calculate the return on investment for the business. would like you to identify the following:
• Total number of tickets in the ticket package?
• Assuming the prospect will send 1 sales person to each game, how many tickets will they use in total for their potential customers?
• How many customers will they gain using 20% as a conversion rate ?
• Total number of transactions from customers ?
• Total Revenue Generated ?
• Return on Investment ?
Explain how you arrived at your final numbers.
