Below are a few entrepreneurs at various stages of the product development process (idea generation, screening and evaluating, product development, commercialization). Can you tell which stage they are in?
- Adam is designing a prototype of his microwaveable Popsicle.
- Joe Ann jotted a possible new way to deliver packages in her idea notebook.
- The return on investment for Robbie’s computer repair service idea looked good.
- Chas used the SCAMPER model to come up with some possible line additions to his restaurant’s menu.
- Lois’s Website is up and running and she’s ready to start processing orders.
- While her new cookie recipe was a real hit, Becca, a partner in a legal firm, didn’t think she should sell them at her legal office.
- Reba introduced her new diet peanut butter soda in only one restaurant on her route.
- Roy licensed his new idea to a contract manufacturer.
